Who Heard What When: Learning from Radio Broadcasting Hours and Programs in Jerusalem

Incorporating descriptions and analyses of sound into Middle Eastern history offers a wealth of opportunity for enriching our understanding of the historical record. But sometimes we need to get back to the basics: the “five w's and one h” of sound studies, so to speak. In what follows I would like to run this simple exercise with radio in the Mandate-era Levant, in order to lay out the basic data and begin to reflect on how it might aid scholars in better understanding other aspects of life in this period. I will do this by first addressing some of these basic what, who, when, where, why, how questions, and then by examining one day's programming of the Palestine Broadcasting Service in 1937: the day immediately following the release of the Peel Commission Report. What can we learn from examining this day's programming?

clearly. Radio Damascus could hardly compete when it could barely be heard outside the city.
Similarly, who was listening? This question is in part about class and discretionary spending: radio sets were affordable luxury goods, and Palestinian companies such as Boutagy's General Stores marketed battery-operated sets to rural customers just as they marketed electricity-powered sets to city dwellers. It also involves age and context: did children listen to the news? Did adults listen to the Children's Hour? How easily could cafe workers listen to the cafe radio set as compared to patrons? But this question also involves language and politics: the majority of registered radio set owners in Palestine throughout the Mandate were Jewish. While the English-language programming may have appealed to a broad audience, the Arabic and Hebrew programming appear to have attracted only Arab and Yishuv listeners, respectively.
Turning to the when, we might ask: When were the stations on air? What was the programming breakdown? How many minutes were for news, and at what times? It is illuminating to realize how few hours a radio station might be on the air each day: five to six hours was not unusual in the 1930s, and no more than twelve in the 1940s. Radio listening required more than simply turning on a radio set: it required engagement with the programming schedule. When was the news broadcast? In Palestine, the timing of news broadcasts became politicized: Hebrew audiences argued that they should have the later, 9 p.m. news broadcast slot, because Arabic listeners-understood here as rural farmers or fellahin-tended to go to bed early. When was music broadcast? What genre? What about other kinds of programming, such as educational talks, current events talks, or children's hours? How did various stations address religious services and religious holidays? In Palestine, for example, each religious community was allocated a certain number of broadcast hours per year to be used for holiday broadcasting.
As for the where, this question divides into two halves: Where were the broadcasts taking place? And where were they being heard? As is still true for television broadcasting, the least expensive and most reliable broadcast programming tended to be in-house. So-called "outside broadcasts" did take place in Palestine starting in the mid-1930s, but they were cumbersome, requiring a cable to connect the microphone that recorded the broadcast to the broadcasting studio. The combination of technical and logistical challenges also required additional personnel, making these broadcasts more expensive. For stations that relied on government subsidies rather than advertising revenues and operated at a loss, financial concerns encouraged studio broadcasts.
In terms of the second half, some listened in family groups, some listened at work, some listened at the neighbor's house. Some listened in mixed settings: mixed ages, mixed sexes, mixed religions. Some listened in public-a village guesthouse, a cafe, a school, a yard-and others in private or semiprivacy at home. Some listened while engaged in other tasks; others appear to have taken radio listening as the primary activity. Thinking through these various listening contexts, including their social implications and impact on how listeners experienced news or entertainment, helps animate the daily programming guides.
For the how, we might ask how people heard the radio broadcasts? The simple answer is: by listening to the radio. We know where people listened. But how did they listen? Memoirs suggest that people listened in groups, and did so attentively; the later practice of turning on a radio for "background" sound was not yet common. But did listeners sit silently, or did they comment on the radio broadcasts as they happened? Did some voices (male, adult?) predominate or express themselves more freely? We know that the British government in particular viewed radio broadcasts through the lens of what scholars term "injection theory," the idea that people listening to radio internalize the broadcaster's perspective as if it was injected directly into their brains. But we also know from memoirs that people listened critically and even skeptically, particularly with respect to European or Mandatory reports of local and Arab-world news.
Finally, we turn to the why: Why did governments allocate money and resources to establish and support radio stations? Why did the various people who worked for the stations-as engineers, musicians, newscasters, guest speakers, and so forth-choose to do so? Why did the British Mandate government hire the staffers it did-especially those who, like Ibrahim Tuqan, were seen as dissidents? Why did listeners choose to tune in to particular programs? Why did people choose to spend their often-limited funds on radio sets? While obtaining definitive answers to these questions is almost impossible, considering them improves our historical analysis.
So what can we learn from looking at the radio programming on an important day in the history of Mandate Palestine? Here I use the Palestine Post's version of the PBS broadcasting schedule because it included the full schedule from start up to shut down. (The Arabic and Hebrew presses often printed only the programming for the English section and their respective language.)

Tonight's Features
Lord Peel's speech in London will be re-broadcast by the P.B.S. at 10.20 pm Arabic and Hebrew translations will be transmitted at 11.05 pm and 11.20 pm, respectively. 11.05 pm (Approx.) Lord Peel's Speech (translated into Arabic); 11.20 (Approx.) Lord Peel's Speech (translated into Hebrew); 11.35 -(Approx.) -Close Down. 3 The first point to note is how little on-air time the station had: five to six hours per day. This particular day included an additional hour of broadcasting; two days prior, the station had shut down around 10:30 pm. 4 Radio broadcasting was an important innovation, but neither the broadcasters nor, we assume, the listeners expected it to comprise even one-third of the day. (By the 1940s, the station operated three broadcasting sessions: morning, afternoon, and evening.) The second is how little time was allocated to news-a conscious limitation in what the British considered such a volatile territory. The station opened each evening with a weather forecast, but no news; the news was limited to three short broadcasts in Arabic, English, and Hebrew at 9 p.m., with two short news analysis talks in Arabic and Hebrew. In other words, only 10 percent of this day's broadcasting time was spent on "hard" news, not counting Lord Peel's speech. Government officials feared the power of radio news far more than they feared newspapers; the Mandate government exercised tighter control over broadcast news than it did over printed newspapers. The special broadcasting of Lord Peel's speech must be understood as taking place against a backdrop of limited, highly censored radio news, which, we might speculate, only increased its impact on listeners.
The third point is how much time was devoted to live music: 130 minutes, or over 40 percent of the regular daily broadcasting time. By contrast, the station played 45 minutes of recorded music, approximately 30 minutes of which was used to fill the time between the station's regular shut-down time and the start of Lord Peel's speech. The disparity between the two numbers suggests both the relative cost-effectiveness of in-house musicians and contemporary expectations that a radio station should play live music. Similarly, the focus on classical and "light classical" music reflects British influence: like the BBC, the PBS preferred classical to commercially popular music.
The fourth point is the talks broadcast on this day provide a revealing snapshot of Mandate social realities and station officials' view of the role of the PBS. Hebrew lessons were broadcast regularly as a means of reaching Yishuv immigrants-a reminder that the process of making Hebrew a national language took time and effort. (English lessons were also a regular feature.) Arabic listeners had twenty-five minutes of humorous talks and "dialogues." Hebrew listeners heard what seemed to be a fairly stern talk on driving violations. The Children's Hour was an almost-daily feature, alternating between English, Hebrew, and Arabic. The overall picture that emerges from these talks is an emphasis on education and moral uplift: they worked to create two modern populations accustomed to traffic rules and sanguine in their humor, with paternal care for the well being of their children.
What we do not get from this programming guide, of course, is the audience side. Who tuned in for this special broadcast? How many listened, and in what social contexts? What did listeners say to one another during and after the broadcasts? Did they suck in their breath, shout, clasp hands, go out into the neighborhood streets afterward? Did families encourage children to listen? How did those who listened to the speech process the report differently from those who merely read a transcript in the next day's newspaper? For those who listened in translation, what was the impact of the translator's speed, clarity, timbre, and other qualities? For answers to these questions-which may never be complete-we can turn to memoirs, oral histories, and newspaper commentaries.
What we do get from the programming guide is a window into how one of the most important Mandate-era reports was introduced to the peoples of Palestine: late at night, in serial translation, and directly after a set of Arabic music recordings. Broadcasts such as these distinguished news of the late 1930s and beyond from that of earlier eras because major news events were now typically accompanied by special broadcasts, often including the voices of the main figures involved. When we assess the historical impact of reports, treaties, and policies, we should also consider how changing modes of transmission-from print to broadcast media-impacted their reception.
N OT E S 1 The first attack came in the form of three bombs placed throughout the station in August 1939; two station employees-a Jewish immigrant from South Africa and an Arab Christian-were killed.
2 Stuart C. Dodd, A Pioneer Radio Poll in Lebanon, Syria, and Palestine (Jerusalem: Government Printer, 1943). The other Arabic-language station broadcasting from Palestine, the Near East Broadcasting Service, was believed by British officials to have become more popular than the PBS in the 1940s due to its Arab nationalist stance, though the station was actually funded by the British Foreign Office.