Basic principles have been established for visitors of national and state parks, but some visitors may be more aware of conservation practices than others. To understand visitor awareness, this study investigated three factors that influence the general public’s understanding of the Leave No Trace (LNT) conservation ethic: natural areas visitation, state of residence, and media consumption. Each of the factors showed statistically significant impacts on awareness of LNT, supporting our hypotheses that this knowledge will increase with a higher frequency of park visits and media consumption, and that region of residence will also impact LNT knowledge.

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