It's Not About You, It's About Us: Leadership Strategies for Countering Societal Narcissism in the Workplace

Date of Award


Document Type

Undergraduate Capstone Project

Degree Name

Master of Professional Studies

Organizational Unit

University College, Organizational Leadership


Leadership and Organizations

First Advisor

Bea Jennings


Generational workforce, Leadership, Narcissism, Workplace


This capstone research shows that the workforce is changing, and that societal narcissism, fueled by social networking technology, can become a strong negative force within organizations. Employees displaying societal narcissism will exhibit behaviors of exaggerated self-importance, self-promotion, and a sense of entitlement which can negatively impact teamwork, morale and ultimately productivity. This capstone research examined leadership styles and strategies to identify those that would be effective with a growing me-centered' workforce. It was determined that a transformational emotionally intelligent leadership style would be flexible and the most effective with the emerging narcissist workforce.

Publication Statement

Copyright is held by the author. Permanently suppressed.

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